The 2024 Super Bowl champion is almost in the books, and while the main event will captivate every San Franciscan and Swiftie, the rest of us are there for the food.
This year, fans are expected to consume:1
- 50 million cases of beer;
- 28 million pounds of chips; and
- 54 million avocados.
In preparation for the Big Game, avocado harvesting begins in January in Michoacan and Jalisco, Mexico, in order to move the volumes of avocados required for gameday guacamole.
According to the USDA’s weekly perishable produce report,2 81% of all avocados eaten in the U.S. come from Mexico and the Super Bowl accounts for 20% of annual sales of avocados. The report noted, “When it comes to increased sales, avocados are the real Super Bowl champion.”
But the true winner is the chicken wing. According to the National Chicken Council, Americans will consume 1.45 billion chicken wings on Super Bowl Sunday.3 To put that number in perspective:
- 1.45 billion wings is enough for every man, woman, and child in the United States to eat four wings each;
- If Kansas City Coach Andy Reid ate 50 wings every day, it would take him 79,452 years to eat all 1.45 billion;
- 1.45 billion wings is enough to put 693 wings on every seat in all 30 NFL stadiums;
- If laid end-to-end, 1.45 billion wings would stretch one third of the way to the moon; and
- If each wing represented one second moving forward, 1.45 billion would be 46 years from now, or the year 2070.
Time to buy stock in wet naps.